Somehow between balancing being a blogger, stylist, author and retail owner Lena Terlutter. This German sensation is a tremendous influence! We were so luck you grab some time with her. Give her a read and follow her site and Instagram!
When did your interest in fashion and beauty begin?
It´s quite a cliché but it started in my childhood, ever since i can think i was addicted to clothes and my parents got crazy about the fact that i was such a fashion addicted child 😉
When you launched your fashion blog, what was it like to take that leap and start your own blog?
I started blogging in 2010, back than it was just for fun and a hobby next to my job as a store owner. As Blogs and all the online influencer marketing developed and incressed, it turned into an own business. I´m very proud to be able to have different professions which are actually all connected to each other since its all about fashion and lifestyle.
How have you developed your style?
When i was younger i tried almost every trend and never got tired about innovating myself new – nowadays in my thirtys i just know what looks good on me, which colors suit me and what trends are just not made for me. It´s part of growing up ,i guess to find out whats your signature look.
What inspires your style?
It used to be travels, but nowadays with 2 kids its more like „ what looks stylish AND is practical at the same time for me as a mum and business woman` there are not so many options so i love to go for slim pants, loose shirts, shaped blazers and sneakers.
If you had to start your wardrobe from scratch, what 5 things would you go and buy straight away?
A Balmain Blazer, a perfectly fitted jeans, a loose and elegant white t-shirt, a designer bag and some comfy sneakers.
What are some of the latest fashion trends you love?
I love the LOEWE come back , their oversize glasses are to die for. I also love all the shirtening – everything effortless is always the best.
If you could give one piece of style advice, what would it be?
Don’t look and compare to others, try to find your own style without forcing to be trendy. Style is an attitude and not something you can buy.
Where do you see yourself in the next 5 years? 10 years?
I would love my life to continue like it is now, i´m so happy to be able to combine my mum and business life although there are lots of new things in the making, but i just wanna stay healthy and happy like i am now 😉